Joe Rogan Got $100 Million from Spotify. Worst Deal Ever? Let's see.
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Joe Rogan is leaving YouTube. $100 million Spotify deal.
Is it good deal or not?
“The popular podcaster sold his 11-year-old “The Joe Rogan Experience” series to Spotify SPOT+8.44% in a licensing deal that’s reportedly worth more than $100 million, The Wall Street Journal reported on Thursday. Rogan’s full library — which adds up to almost 1,500 episodes, which weren’t available on the streaming service before — will hit Spotify beginning Sept. 1. Episodes of the video podcast are currently available on YouTube, but will move off the Alphabet GOOG+2.42% platform to be exclusive to Spotify by the end of the year.”